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BA Business Management and Entrepreneurship

The BA Business Management and Entrepreneurship course equips students with digital and strategic tools to become creative, socially responsible entrepreneurs. It emphasizes creativity, innovation, and sustainability while teaching contemporary business theory. Students work on projects addressing social, economic, and environmental issues, developing skills in trend observation and opportunity identification. The course fosters soft skills, including emotional intelligence, empathy, and teamwork, essential for managerial success. With a flexible study mode combining on-campus and online learning, graduates are prepared to navigate the dynamic business environment with agility and creativity.